Philosophy
BOLD IN APPROACH,
UNDENIABLE IN PURSUIT &
DETERMINED TO AFFECT POSITIVE CHANGE.
1
Be honest & speak the truth.
We choose truth over hype. We embrace our instincts, we do what we feel is right and we are fearless in our pursuits.
2
Vegan & Cruelty-Free
products only.
Animal products don't belong on our bodies. Our cosmetics will always be vegan & cruelty-free. Quality and attention to detail in our creative process leads to products that feel great and last all day.
3
Leave the world a better place than you found it.
When we launch new products, a portion of the proceeds goes to timely causes. We believe it's our responsibility to help those in need.